The value of interim management
19/07/2012 Filed in: Marketing
Companies realise that leaving a department without leader can be very detrimental and difficult to fix later on. For a player in the blood transfusion industry we stepped in to lead the EMEA Marketing team. Despite being very skilled, very autonomous, Marketing Managers want to be part of the big picture and crave Corporate strategy and translation to the regional situation. Apart from the people side of things (which is HARD - Thank you Tom Peters for pointing this out to us), a team wants to understand where they fit, how they can contribute. And of course they need to be recognised for great work regularly. Never leave a hole in our org chart. The void resonates through your entire company.